Since 2019
A credit desk that works for the borrower, paid by the lender.
- 26
- Bank, HFC and NBFC lending partners
- 12
- Loan products under one roof
- ₹0
- Fees charged to borrowers, ever
- 16
- Cities with local lending guidance
Why we exist
Indian borrowers are over-served with rate tables and under-served with judgement.
Anyone can list rates. Very few people will tell you which lender's credit policy your profile actually fits, how to present a self-employed income, or when a cheaper product exists. That judgement used to live inside bank branches. We put it on the borrower's side of the table.
LoansPartner started as a small team of former bank and NBFC credit professionals who had spent years watching good applicants get declined for fixable reasons and weak applicants get expensive loans they did not need. The distribution business, as it existed, rewarded volume and speed. We wanted to build one that rewarded getting it right.
Today we arrange twelve loan products across a panel of public sector banks, private banks, housing finance companies and NBFCs, for salaried professionals, self-employed individuals and businesses across India, with dedicated desks in the cities we know best. Every file is read by someone who has sat on the other side of the credit decision.
We also run a channel partner programme for professionals who want to distribute loans the same way: chartered accountants, insurance advisors, property consultants, former bankers and working professionals who bring relationships and let our desk do the processing, inside the rules.
How we work
Six principles, applied to every file.
We are paid by lenders, never by you
Our remuneration is a share of the lender's distribution payout after disbursal. That is the whole business model, and it is why we can say no to a loan that is wrong for you.
One application, not five
A pre-screen against lender policies costs you nothing and protects your credit report. We submit one complete file to the lender most likely to approve on the best terms.
The cheaper product wins
If a loan against property, a top-up or a professional loan would cost you less than what you asked for, we say so, even when it pays us less.
The KFS is the contract
We walk every borrower through the lender's Key Fact Statement. If it is not in the KFS, it does not exist.
Conduct you can check
Working-hours contact, named staff, no cash, no pressure, data shared only with the lender you choose. Written into our partner code and our grievance process.
Local knowledge, national panel
Property rules and lender appetite differ by city. Our city desks prepare files for the lender that funds that property, that profile, in that market.
LoansPartner Credit Desk
Who writes and reviews our guides
Our credit desk is a team of former bank and NBFC credit professionals who review every guide on this site for accuracy against current lender policies and RBI directions. Guides carry a published and updated date and are revised whenever lender policy or RBI directions change. They are educational; your lender's Key Fact Statement governs your loan.
Read the guidesRegulatory position
What we are, and are not
LoansPartner is a loan distribution and advisory partner (Direct Selling Agent / Lending Service Provider) for regulated banks, housing finance companies and NBFCs. We do not lend money ourselves. Loan approval, interest rate, tenure and all terms are decided solely by the lender under its credit policy and the applicable RBI directions.
We do not charge borrowers any fee, at any stage. Our remuneration is paid by the lender after disbursal. Never pay anyone claiming to represent us for loan approval, processing or insurance.
Grievance redressalLending partners
- HDFC Bank
- ICICI Bank
- Axis Bank
- Kotak Mahindra Bank
- State Bank of India
- Bank of Baroda
- Punjab National Bank
- Union Bank of India
- IDFC FIRST Bank
- YES Bank
- IndusInd Bank
- Federal Bank
- Bajaj Finance
- Tata Capital
- Aditya Birla Capital
- L&T Finance
- Piramal Finance
- Poonawalla Fincorp
- Hero FinCorp
- LIC Housing Finance
- PNB Housing Finance
- Bajaj Housing Finance
- Aavas Financiers
- AU Small Finance Bank
- Muthoot Finance
- Manappuram Finance
Zero fee to borrowers
Lenders pay us after disbursal. You never pay for advice, comparison or processing.
RBI-regulated lenders only
Every loan comes from a bank, HFC or NBFC, with a Key Fact Statement before you sign.
Working-hours contact only
We call between 9:30 am and 6 pm, identify ourselves and the lender, and never pressure.
Your data stays yours
Shared only with the lender you choose, protected under the DPDP Act, deleted on request.
Work with a desk that reads your file.
Two minutes to share your requirement. One call from our credit desk with a lender shortlist. No fee, ever.